Privacy Policy

This Privacy Policy explains how SpiderDog ("we", "us", or "our") collects, uses, stores, and protects your personal information when you use our SEO audit platform, website, APIs, and related services (collectively, the "Services"). We are committed to protecting your privacy and complying with applicable data protection laws, including the EU General Data Protection Regulation (GDPR), UK Data Protection Act 2018, California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA), Canadian Personal Information Protection and Electronic Documents Act (PIPEDA), Brazilian Lei Geral de Proteção de Dados (LGPD), South African Protection of Personal Information Act (POPIA), and other applicable privacy legislation.

Disclaimer: This Privacy Policy is provided as a comprehensive template for a SaaS SEO audit platform. It is designed to address common requirements under major global privacy frameworks. You should have this policy reviewed by qualified legal counsel to ensure it accurately reflects your actual data practices and complies with all applicable laws in the jurisdictions where you operate.

1. Information We Collect

We collect different types of information depending on how you interact with SpiderDog:

1.1 Information You Provide Directly

• Account information: name, email address, company name, and password when you register;
• Billing information: payment card details, billing address, and transaction history (processed securely by our payment processors);
• Support enquiries: information you provide when contacting our support or sales teams;
• Audit inputs: URLs, domains, sitemaps, and any notes you submit for crawling or analysis.

1.2 Information We Collect Automatically

• Usage data: pages visited, features used, clicks, session duration, and interaction patterns;
• Device and log data: IP address, browser type and version, operating system, device identifiers, and timestamps;
• Cookies and similar technologies: see Section 7 for details.

1.3 Information from Third Parties

We may receive information from payment processors, authentication providers, analytics services, and other integrations you choose to connect to SpiderDog.

2. How We Use Your Information

We use the information we collect for the following purposes:

• To provide, maintain, and improve the Services, including running SEO audits, generating reports, and storing your crawl history;
• To process payments, manage subscriptions, and send billing-related communications;
• To authenticate your identity and secure your account;
• To communicate with you about product updates, security alerts, and support requests;
• To analyse usage trends and improve the performance, features, and user experience of SpiderDog;
• To comply with legal obligations, enforce our Terms & Conditions, and protect our rights and the rights of others.

3. Legal Basis for Processing (GDPR and Similar Laws)

If you are located in the European Economic Area, United Kingdom, Brazil, South Africa, or another jurisdiction with similar requirements, we process your personal data on one or more of the following legal bases:

• Contractual necessity: processing needed to provide the Services you requested under our Terms & Conditions;
• Legitimate interests: improving our Services, ensuring security, preventing fraud, and communicating with users, provided those interests are not overridden by your rights;
• Consent: where required, such as for certain cookies or marketing communications;
• Legal obligation: compliance with tax, accounting, data-retention, and other applicable laws.

4. How We Share Your Information

We do not sell or rent your personal information. We may share your information in the following circumstances:

• Service providers: trusted third parties that help us operate SpiderDog, such as cloud hosting providers, payment processors, email delivery services, and analytics platforms. These providers are contractually bound to use your data only for the purposes we specify;
• Legal compliance: when required by law, court order, or governmental authority, or to protect our rights, property, or safety;
• Business transfers: in connection with a merger, acquisition, financing, or sale of assets, subject to confidentiality obligations;
• With your consent: in any other circumstance where you have given explicit permission.

5. International Data Transfers

SpiderDog operates globally. Your personal data may be transferred to and processed in countries other than your country of residence, including countries that may not have equivalent data protection laws. When we transfer personal data outside the European Economic Area, United Kingdom, Brazil, or other jurisdictions with transfer restrictions, we rely on appropriate safeguards such as Standard Contractual Clauses (SCCs), adequacy decisions, or other legally recognised transfer mechanisms.

6. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Account information is retained while your account is active and for a reasonable period thereafter to resolve disputes, enforce agreements, and comply with legal obligations. Audit reports and crawl data are retained according to your plan limits and deleted when you delete them or close your account, unless we are required to retain them by law.

7. Cookies and Similar Technologies

SpiderDog uses essential cookies to keep you logged in, maintain session state, and ensure the security of your account. We may also use analytics cookies to understand how users interact with the platform and improve our Services. You can manage your cookie preferences through your browser settings. For more information, please see our Cookie Policy (if applicable) or contact us.

8. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: request a copy of the personal data we hold about you;
• Rectification: request that we correct inaccurate or incomplete data;
• Erasure ("right to be forgotten"): request deletion of your personal data in certain circumstances;
• Restriction: request that we limit the processing of your data;
• Data portability: receive your data in a structured, commonly used format and transmit it to another controller;
• Objection: object to processing based on legitimate interests or direct marketing;
• Withdraw consent: where processing is based on consent, withdraw it at any time;
• Non-discrimination: under the CCPA/CPRA, you have the right not to receive discriminatory treatment for exercising your privacy rights.

To exercise your rights, please contact us using the details in Section 12. We will respond within the timeframes required by applicable law, typically 30 days for GDPR requests and 45 days for CCPA/CPRA requests.

9. Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include encryption in transit (TLS), access controls, regular security reviews, and employee training. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

10. Children's Privacy

SpiderDog is not directed to individuals under the age of 18, and we do not knowingly collect personal data from children. If you believe we have inadvertently collected information from a child, please contact us immediately and we will take steps to delete that information.

11. Automated Decision-Making

SpiderDog does not make decisions that produce legal or similarly significant effects based solely on automated processing of personal data. Our SEO analysis and scoring are automated, but they are advisory in nature and do not result in automated decisions about individuals.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or the Services. We will post the updated policy on this page and revise the "Last updated" date. Material changes will be notified to you via email or a prominent notice within the Services. We encourage you to review this policy periodically.

13. Contact Us and Data Protection Officer

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

• Email: privacy@spiderdog.dev
• Postal address: SpiderDog Data Protection Officer, [Your Company Address]

If you are located in the European Union or United Kingdom and believe we have not adequately addressed your data protection concerns, you have the right to lodge a complaint with your local supervisory authority or the Information Commissioner's Office (ICO) in the UK.